| Name: |
Carol Miller
|
| Title: |
E-Marketing Manager & Copywriter
|
| Strategic role: |
Writer, editing guru and insightful counselor on all things e-marketing.
|
| Where she's been: |
Well-rounded doesn’t begin to describe Carol’s impressive
career which began in the early ’80s. As business manager, Carol
helped grow NetNewsdesk.com
into one of the area’s most successful and respected Internet
marketing companies serving clients like EAS, Millennium Hotels and
Resorts, and Vitamin Cottage Natural Grocers. She served as marketing
and PR manager for Rock Bottom Restaurants. And her stints agency-side
at ProSports Marketing and Burson-Marsteller (both New York and San
Francisco) saw Carol guiding clients like Domino’s Pizza, Norwegian
Cruise Line, Toyota, The Miami Heat, the California Milk Advisory
Board, Coca-Cola, AT&T, Procter & Gamble and American Express
to marketing successes. In short, she knows marketing backwards and
forwards.
|
| Passions: |
Making people laugh; stunning architecture like Brunelleschi’s
Cupola of the Duomo; caramel; and the moments just before the sun
comes up and right after the sun goes down, when the sky is colorful
and the world takes a breath.
|
| Peeves: |
Dishonesty, the misuse of “compliment” vs. “complement,”
bad-hair days and websites that load too slowly.
|
| Nighttime reading: |
Closed-captions on TV
|
| Client nirvana: |
“I love it when the client’s boss considers him or her
a hero, and it’s mainly because of something I’ve done
to help.”
|
| Words to live by: |
“What you see is what you get.”
|