|
               
|
|
The Book on J.R.
| Name: | J.R. Lapierre |
| Title: | Account Coordinator |
| Strategic role: | Carrying out PR, advertising, promotional, sponsorship-related and special events tactics with Type-A precision. |
| Where he's been: | With a background in events and project management, marketing, promotions, fundraising, sales, and home and business organization, J.R. is that rare professional who excels at both multi-tasking and organization. In the past, he has deftly handled advertising programs for the University of Denver, event coordination for sports tournaments, ticket sales and player appearances for the Colorado Rapids, and even general management duties for a local rugby team. On task, on time and on budget—J.R. is an ace for handling the details that keep a program running flawlessly. |
| Passions: | The camaraderie of a rugby team, live music, biking when it’s warm, sledding when it’s cold, and eating anytime. |
| Peeves: | Car alarms, people who don’t communicate, loud talkers and verbal commitments that fall through. |
| Nighttime reading: | The newspaper, news magazines, various newsletters—anything that’s packed with useful information. |
| Client nirvana: | “Communication that ensures everyone is in agreement to achieve the desired result—that’s the sweet spot for me.” |
| Words to live by: | “Victory belongs to the most persevering.” – Napoleon Bonaparte |
Peri Marketing & Public Relations, Inc. is a virtual marketing and public relations agency specializing in Retail and Fashion, Sports Marketing and Special Events, Luxury Brands, Hospitality and Nonprofit Organizations. Copyright ©2008 Peri Marketing & Public Relations, Inc. All rights reserved.